Sunday, February 4, 2018

#35 / Go, Amazon

Amazon Go is a "store of the future." You can read about it in a New York Times story by Nick Wingfield, a technology correspondent for The Times. In short, Amazon's idea is to eliminate all human-to-human interaction as shoppers do their business. Visiting an Amazon Go store will be like shopping online, but without the need to wait even twenty-four hours for delivery. 

I have commented on this idea of before, in a slightly different context. I don't like the trend.

Amazon will offer consumers (and that's how Amazon sees us) the ability to "Just Walk Out."

My advice is "Don't Walk In!"

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